Activision Confesses Use of AI in Black Ops 6 After 'AI Slop' Backlash

Activision, the developer behind Call of Duty, has officially acknowledged the use of generative AI in the creation of Black Ops 6, three months after fans criticized the company for what they termed "AI slop" in a Zombie Santa loading screen.

The controversy began in December, following the release of the Season 1 Reloaded update for Black Ops 6. Players quickly spotted several signs of AI use in loading screens, calling cards, and art related to Zombies community events. The focal point of the backlash was the 'Necroclaus' loading screen, featuring Zombie Santa, which some fans claimed depicted the character with an extra finger—a common issue with generative AI.

Another image of a gloved hand, used to illustrate a new Zombies community event, also raised eyebrows. It appeared to show six fingers without a thumb, suggesting a total of seven digits. This led to further scrutiny of other images within Black Ops 6, with some in the Call of Duty community questioning their authenticity. Redditor Shaun_LaDee pointed out irregularities in three images from paid bundles that could indicate the use of generative AI.

In response to fan outcry and new AI disclosure rules on Steam, Activision has added a general disclosure to Black Ops 6's Steam page, stating: "Our team uses generative AI tools to help develop some in-game assets."

Reports surfaced in July that Activision had sold an AI-generated cosmetic for Call of Duty: Modern Warfare 3 the previous year. The cosmetic, part of the Yokai’s Wrath bundle released in December 2023, was sold for 1,500 COD Points, equivalent to about $15. This sale was not accompanied by any disclosure of AI use.

Wired noted that Microsoft, which acquired Activision Blizzard for $69 billion, laid off 1,900 staff from its gaming division shortly after this sale. According to an anonymous Activision artist, many 2D artists were let go, and remaining concept artists were compelled to use AI in their work. Employees were reportedly required to undergo AI training, with the technology being heavily promoted within the company.

The use of generative AI remains a contentious issue in the video game and entertainment sectors, both of which have faced significant layoffs recently. Critics, including players and creators, have raised concerns over ethical and rights issues, as well as the quality of AI-generated content. An example is Keywords Studios, which attempted to develop an entirely AI-based game but failed, citing to investors that AI could not replace human talent.